At Alex Ford (“we,” “us,” or “our”), we value your privacy and are committed to protecting your personally identifiable information when you visit our website. Alex Ford is a brand owned and operated by Ford Media Group Pty Ltd.
We’re committed to delivering a world-class learning experience for our students, clients, and community. To do that effectively, we collect and use certain types of personal information. This policy outlines how we collect, handle, and protect that data to uphold your privacy and comply with legal standards.
We gather information from customers, affiliates, business contacts, team members, and anyone we have a relationship with or may need to contact. We take our responsibility to protect that data seriously and are committed to managing it transparently and lawfully.
Why This Policy Exists
This Data Protection Policy ensures that we:
- Comply with applicable data protection laws and industry best practices
- Respect the rights of our customers, affiliates, and team members
- Are transparent about how we collect, store, and process personal data
- Protect ourselves and our users from the risk of a data breach
Compliance with Australian, EU, and U.S. Privacy Laws
- Australia: We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
- European Union: We follow the General Data Protection Regulation (GDPR), ensuring lawful, fair, and transparent processing.
- United States:
- California Consumer Privacy Act (CCPA): We honor the rights of California residents to access, delete, or opt out of the sale of their personal information.
- CAN-SPAM Act: We follow U.S. email marketing laws including proper sender identification and opt-out mechanisms.
Policy Statement
Every day, our business collects, uses, and stores personal information from customers, affiliates, partners, and team members. We’re committed to handling this data lawfully and responsibly, in line with the standards set out in the privacy laws referenced above.
We take data protection seriously and respect the trust placed in us to use personal information with care and integrity.
About This Policy
This policy, along with any referenced documents, outlines the basis on which we collect and process personal data. It does not form part of any employee contract and may be amended at any time.
Alex Ford (Ford Media Group Pty Ltd) is responsible for ensuring compliance with applicable data protection requirements. Any questions or concerns about this policy or our data handling practices should be directed to [email protected].
What is Personal Data?
Personal data refers to information that can identify a living individual, whether directly or indirectly — such as names, email addresses, or IP addresses.
“Processing” includes collecting, storing, using, modifying, sharing, or deleting personal data. Sensitive data (e.g., session activity, geographic location, or payment details) is only used for specific purposes and handled under strict conditions.
Collection of Information
We collect information in various ways, including:
- When you fill out a form or make a purchase
- Through interactions with support or participation in events
- Via cookies and tracking tools while using our website
- Automatically through your activity on our platform
Data Protection Principles
We adhere to these principles when handling personal data:
- Process data fairly, lawfully, and transparently
- Collect data for legitimate purposes only and not use it beyond those purposes
- Keep data relevant, limited, and accurate
- Store data only as long as necessary
- Protect data with appropriate security measures
Data Security
We implement appropriate physical, technical, and organizational safeguards, such as:
- Encryption and pseudonymization of sensitive data
- Access controls for team members and vendors
- Regular audits and secure storage practices
Data processors working with us must meet these standards as well.
Marketing Communications
We only send marketing messages if you’ve given us permission. You can opt out at any time using the unsubscribe link in our emails or by contacting us directly.
We comply with the Spam Act 2003 (Australia), CAN-SPAM Act (USA), and GDPR (EU) to ensure all messages are permission-based, clearly identified, and easy to opt out from.
Contacting Data Protection Authorities
If you have a privacy concern, you can contact the appropriate authority:
- Australia: www.oaic.gov.au
- EU: edpb.europa.eu
- USA: www.ftc.gov or your state attorney general’s office
Changes to This Policy
We may update this Data Protection Policy from time to time. When we do, we’ll notify you by email or post a notice on our website. Continued use of our site or services after changes are published means you accept the updated policy.
Last Updated
This Data Protection Policy was last updated on May 25, 2025.
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